Learn from Marketing Game Changers

Connect & learn from Marketing Game Changers that have challenged the status quo & have grown their impact on the business with their creative approaches to virtual events, demand generation, & GTM strategies.

The Game Changers Masterclass

Level up you & your team's skills to grow faster together by tuning into a series of 4 actionable Masterclasses, connecting with the experts, and getting their proven playbooks to develop and scale your revenue generating webinar program.

Masterclass Premiere

May 14th, 9:00-10:00 am PT / 12:00-1:00 pm ET

Aligning the C-Suite on Growth Strategy

Kickoff: The state of demand generation & virtual events in 2024

CMO Panel: Uniting your GTM team & getting executive buy-in to fuel-efficient growth

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masterclass #1

May 16th, 9:00-10:00 am PT / 12:00-1:00 pm ET

Building the right audience

Masterclass: Carta’s playbook for driving hundreds of event registrations – consistently

Panel: How to build a brand that engages a global community

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Carly Chan

Sr. Manager, Platform Marketing

Generated over 50k virtual event registrations

masterclass #2

May 21st, 9:00-10:00 am PT / 12:00-1:00 pm ET

Creating highly engaging audience experiences

Masterclass: Mutiny’s playbook for fueling audience engagement

Panel: The ABC of ABM

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Molly Bruckman

Head of Growth Marketing

Saw a 42x ROI from the Surv-AI-vor virtual event series

Masterclass #3

May 23rd, 9:00-10:00 am PT / 12:00-1:00 pm ET

Measuring webinar strategy impact on revenue

Masterclass: Salesloft’s playbook for turning registrations to revenue

Panel: The MarTech puzzle for efficient data-driven marketers

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Nadine Regan

Marketing Operations Manager

Increased pipeline generation from virtual events by 77%

The Invite-Only Game Changers Retreat

More details coming soon

How it works

Attend 3+ sessions to receive your Game Changers Masterclass certificate and have a chance to get an exclusive invite to a one of a kind Game Changers in-person experience.

Receive points by completing these activities to boost your chances at snagging one of the in-person experience invites awarded to the people with top 3 highest scores.

Refer someone to join the series
(1 point each – for you and your referral)

Share the series on LinkedIn with #GameChangers
(1 point)

Share your learnings from each Masterclass on LinkedIn with #GameChangers
(1 point each)