2024 Website Conversion Guide
Event
Tool Directory
Return to Sequel.io
Learn from the Marketing Experts who brought you the 2024 Guide to Turning Your Website into a Conversion Engine. They’ll dive deep into the actionable insights and lead hands-on workshops that’ll empower you and your team to gain insight into the entire customer journey, drive audience engagement, and fuel conversions.

Agenda

PST
EST
GMT
9:00am
5 minutes
Kick-Off
Hosted by Oana Manolache
9:05am
15 minutes
Keynote
Website to Revenue: The Future of Marketing Growth
Featured Speaker: Sangram Vajre
9:20am
10 minutes
Workshop
How to create an effective website experimentation program
Hosted by Andy Davis
9:30am
10 minutes
Workshop
How to use product led marketing on your website to increase buyer trust
Hosted by Natalie Marcotullio
9:40am
10 minutes
Workshop
B2B Web Personalization: Creating high converting personalized experiences
Hosted by Molly Bruckman
9:50am
10 minutes
Workshop
How to engage your audience with unique evergreen content
Hosted by Allie Smith
10:00am
20 minutes
Panel
Harnessing modern marketing strategies to drive growth in 2024
Featured Speakers: Palmer Houchins, Adam Kaiser, Emilia Korczynska, & Andrew Davies
12:00pm
5 minutes
Kick-Off
Hosted by Oana Manolache
12:05pm
15 minutes
Keynote
Website to Revenue: The Future of Marketing Growth
Featured Speaker: Sangram Vajre
12:20pm
10 minutes
Workshop
How to create an effective website experimentation program
Hosted by Andy Davis
12:30pm
10 minutes
Workshop
How to use product led marketing on your website to increase buyer trust
Hosted by Natalie Marcotullio
12:40pm
10 minutes
Workshop
B2B Web Personalization: Creating high converting personalized experiences
Hosted by Molly Bruckman
12:50pm
10 minutes
Workshop
How to engage your audience with unique evergreen content
Hosted by Allie Smith
1:00pm
20 minutes
Panel
Harnessing modern marketing strategies to drive growth in 2024
Featured Speakers: Palmer Houchins, Adam Kaiser, Emilia Korczynska, & Andrew Davies
5:00pm
5 minutes
Kick-Off
Hosted by Oana Manolache
5:05pm
15 minutes
Keynote
Website to Revenue: The Future of Marketing Growth
Featured Speaker: Sangram Vajre
5:20pm
10 minutes
Workshop
How to create an effective website experimentation program
Hosted by Andy Davis
5:30pm
10 minutes
Workshop
How to use product led marketing on your website to increase buyer trust
Hosted by Natalie Marcotullio
5:40pm
10 minutes
Workshop
B2B web personalization: creating high converting personalized experiences
Hosted by Molly Bruckman
5:50pm
10 minutes
Workshop
How to engage your audience with unique evergreen content
Hosted by Allie Smith
6:00pm
20 minutes
Panel
Harnessing modern marketing strategies to drive growth in 2024
Featured Speakers: Palmer Houchins, Adam Kaiser, Emilia Korczynska, & Andrew Davies

Keynote

Sangram Vajre
Co-Founder & CEO @ GTM Partners

Workshop Leaders

Andy Davis
Director of Growth @ Hotjar
Natalie Marcotullio
Head of Growth & Operations @ Navattic
Molly Bruckman
Head of Growth Marketing @ Mutiny
Allie Smith
Content Marketing Lead @ Sequel.io

Panel

Palmer Houchins
VP, Head of Marketing @ G2
Adam Kaiser
VP of Growth Marketing @ 6sense
Emilia Korczynska
Head of Marketing @ Userpilot
Andrew Davies
CMO @ Paddle

Host

Oana Manolache
Founder & CEO @ Sequel.io

Want to turn your website into a conversion engine?

Talk to the Sequel.io experts to see how you can boost engagement and drive more conversions, directly on your website.
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